STEM & Coding
Robotics kits, circuitry boards and coding games that transform abstract logic into tangible play.
Ignite Curiosity, One Toy at a Time
Award-winning educational toys & expert guidance from London’s favourite toy specialists.
STEM.org Authenticated
Carbon Neutral Delivery
About BrightSpark Toys
BrightSpark Toys was launched in 2014 on bustling Kingsway with a simple promise—make learning irresistible. Our founders, former educators and child-development specialists, carefully curate toys that inspire exploration, collaboration and joy. Over a decade later, our shelves house more than 1,500 rigorously tested learning tools, each selected for safety, durability and educational impact.
Our mission is to empower young minds through purposeful, sustainable and play-based learning experiences. We believe that when children lead their own discovery, confidence blossoms and knowledge sticks. That belief guides every consultation, every product choice and every community workshop we host in London schools.
- Child-led Learning—putting curiosity before instructions.
- Safety First—compliance not just with EN71, but our own stringent in-house drop, bite and scratch tests.
- Eco Responsibility—78 % recycled packaging, renewable energy-powered store and warehouse.
- Community Engagement—free Saturday maker sessions and toy-lending library for local nurseries.
Explore Our Toy Worlds
Creative Arts
Premium craft sets, musical instruments and theatre kits that nurture storytelling and self-expression.
Early Years
Heirloom-quality wooden toys and sensorial puzzles designed to build fine-motor skills and wonder.
Outdoor Exploration
Bioplastic bug viewers, solar ovens and field journals that invite children to step away from screens and into nature.
Custom Orders & Play Consultations
Discovery Call
A 15-minute chat where we explore your child’s age, interests and learning goals.
Curation
Our toy experts shortlist 3-5 options within your budget, ready for hands-on testing.
Prototype Play
Children can test samples in-store or via live video with our AR preview tool.
Delivery & Follow-Up
Carbon-neutral delivery and a complimentary follow-up call after 30 days to track progress.
Our Sustainability Journey
78%
Packaging made from recycled cardboard
42,000 kg
CO2 offset in 2023
2.1 t
Toys recycled through our Take-Back scheme
100%
Suppliers audited for EN71 & FSC compliance
What Our Community Says
Mrs. Helen Shaw
Primary Teacher, Camden
“The STEM kits transformed our after-school club. Engagement is through the roof!”
★★★★★
Aisha Rahman
Parent, Islington
“BrightSpark’s consultation pinpointed exactly what my twins needed for sensory play.”
★★★★☆
Dr. Mark Ellis
Child Development Researcher
“Their sustainable sourcing sets a benchmark for the toy industry.”
★★★★★
Owen Mills
Father of Two, Greenwich
“Click-and-collect was seamless, and my daughter now builds robots instead of watching TV!”
★★★★★
Lucia Conti
Nursery Manager, Hackney
“Our Montessori room loved the tactile puzzles—zero splinters and endless smiles.”
★★★★☆
Meet the BrightSpark Team
Sophie Bennett
Founder & Lead Toy Curator
Former early-years teacher with 15 years’ experience in play-based learning.
Luca Fernandez
Head of Sustainability
BSc Environmental Science, ensuring every supplier meets our strict eco standards.
Priya Patel
Education Consultant
Montessori-certified specialist advising over 40 schools and nurseries across London.
Visit & Contact Us
Address: 87 Kingsway, Unit 4B, London, WC2B 6XZ, United Kingdom
Phone: +44 20 7946 0532
Email: info@
Opening Hours: Mon–Sat 09:00–18:00 | Sun 11:00–16:00